are now working with Ruby Cup

Posted on
15th May 2019
by Martina Gant

We are delighted to announce that are now working with Ruby Cup to provide women and girls in Kenya with a sustainable menstrual hygiene solution.

Ruby Cup is a social enterprise selling menstrual cups. For every cup sold, Ruby Cup provides a cup to a woman or girl for free. is now an official partner on their ‘Buy one, give one’ programme and our team in Nairobi have received 50 menstrual cups to provide to women and girls in Meru.

The Nairobi team has developed two new projects that we intend to provide menstrual cups through: one is an adaptation of HealthStart, our school health programme, focusing on teenage girls; and the other is a project working with young mothers.  (The photo above shows Cherio, me, Doreen and Faith, receiving the cups in the Nairobi office!)

Many women and girls in Kenya are vulnerable to period poverty, leaving them exposed to exploitation and early marriage and pregnancy. The use of menstrual cups has, over time, proved a successful intervention in providing girls with an alternative to costly products or unsafe local solutions. 

We’re excited to work with such a great and proactive business and look forward to sharing more updates when the team delivers the cups to the community.

*May is Menstrual Hygiene Awareness Month so Ruby Cup are giving TWO cups for every one sold this month! 


If you like the way do things - then please support us. We are small and brave and we need your support to grow our impact. Join Team Mum monthly and help us build a stable future for by providing reliable funding for our work with mums and babies. Join today and we'll send you a free t-shirt!

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Announcing the total raised by's Team Mum appeal...

Posted on
10th Jul 2019
by Ellie Dawes

In Feb-April 2019, we assembled a mighty army of mums, and people who believe in the power of mums.

Over three months, you attended quizzes, organised walks, ate kale and sent mother's day cards. You generously shared our messages on your channels. You performed at Vault Festival and drank Team Mumosas at The Horse and Stables. You blogged, you sold things, you donated and donated and donated again.

We can now announce that together, we raised an astounding £502,952.10.

This figure includes gift aid and matched funding from the UK government. Here's a video of Cherio, Francine and Cherio, announcing the final figure when they arrived in Meru at the end of Team Mum Ride Africa.

This appeal was spearheaded by a grassroots effort by the UK parenting online community through over 100 channels. Mum Muddling Through encouraged her network to sell one thing for the appeal. Clary & Peg launched a limited edition range in Kenyan prints. A New Parent Crafts video created by Jungle Creations for their Craft Factory Kids Facebook channel attracted 2.8million views (featuring my baby nephew Otis!) Comedy favourites Scummy Mummies and Drunk Women Solving Crime held live podcast events at Vault Festival.  Even online parenting giants Hoop and Mumsnet declared themselves “In Team Mum” with Hoop making their own generous donations to encourage people to take part in their annual parenting survey.

And it wasn’t just mums who got on board. wrote about “Why this dad is in Team Mum”. Mighty fundraising organisation Soroptimist International Great Britain and Ireland raised thousands for the appeal over the three months, with International Women’s Day quizzes and other events. Some wonderful choirs volunteered to sing in London stations for Mother’s Day. Our own team took on triathon challenges, held supper clubs and took part in our special all-women Ride Africa. will never forget the support we received from the UK parenting community, Charity Fast-Trackers, Soroptimists and supporters. We hope you are as excited as our team to have created a brand new project that will arm thousands of new mums and mums-to-be with information and support when they most need it.

Our pregnancy support groups are coming. Our Team Mum Ride Africa cyclists visited Meru on Saturday, at the end of thier long cycle where they celebrated with the mums of this community and with our local partners (check out thier instagram stories)!

This is where it starts. This is where the very first Team Mum pregnancy support groups will be formed. Please make sure you're signed up to our newsletter to receive updates as the groups are designed, planned, created and attended by the mums of Meru. 


What next for Team Mum?

If you've been inspired by your involvement in this epic campaign, then please stay involved! We have exciting plans for the next chapter of Team Mum, and those of you who read James' recent blog about his trip to Sierra Leone will realise that we have many more mums to reach! If you're one of our Team Mum partners (or aren't but would like to be involved next time) drop Ami (Partnerships Manager) an email at to ask about some exciting upcoming projects. 

If you would like to be a part of Team Mum and fund's work with mums and babies into the future, then do something really amazing:

Join Team Mum Monthly


"Nothing could have prepared me for Sierra Leone."

Posted on
19th Jun 2019
by James Wariero

In Sierra Leone, I found a health system still in recovery from the devastating outbreak of ebola, and opportunities for to have a real impact for mums and children.

As Technical Advisor in the programming team based in Kenya, my work is to help design and implement programmes. It is to shape programmes in a way that gives them the best chance at succeeding in protecting children from poor health and other harm and giving them the best shot at not merely surviving but thriving and meeting their full potential. The bulk of our work is in Kenya and so, naturally, we work out of a lovely little office in Nairobi. Over the past year, the team has been working to develop a programme in Sierra Leone and as soon as I joined in January, we were planning a trip to Sierra Leone.

Nothing could have prepared me for Sierra Leone. My colleagues continually stressed that I should expect that the health system had taken a huge beating after the ebola outbreak of 2014-2016 and that it was some way to recovery. No one had warned me that I needed a separate bag for travel money, though. The local currency in SL is called ‘leones’ and the largest denomination note is 10,000 Leones which is worth a little over a dollar or just under a pound. A week’s travel money is therefore easily half a kilo of bundles of notes.  

Sierra Leone has been in the news in recent years over the civil war in which 50,000 people were killed between 1991 and 2001 and the Ebola outbreak of 2014 to 2016. I was later to learn that 7% of Sierra Leone’s healthcare workers died in the outbreak and left the health system with even deeper gaps in human resources. In 2015, the UN estimated that Sierra Leone had the highest maternal mortality in the world- 1.5% of all mothers died during pregnancy, in childbirth, or shortly after. 

Sierra Leone has a rich and chequered history: its landing beaches were once a slave trading outpost before becoming a refuge for those fleeing slavery and a focal point for naval forays against slave traders in the Atlantic. It has had more than its fair share of political upheavals and pestilences, promising economic booms and seasons of biting want. Its people were once dubbed the most resilient people in the world. And it is easy to see why. In a country where the scars of the civil war are not buried too deep under the surface and the poverty of the majority of the population is immediately apparent, people smile easily and talk openly. It is also probably one of the places where I have felt safest far away from home. People may ask for tips and bribes in roundabout ways but never with menace and an early morning or late evening beach run alongside the tossing Atlantic is always a sensible move when in Freetown. 

The most challenging circumstances I have seen

I have had the privilege of seeing health systems up close in different parts of the world. I left convinced that these were the most challenging circumstances in which to try to assure people’s health and wellbeing that I had ever seen. There are some things the country has got exactly right: the ambulance system under the National Emergency Services launched last year is working as designed; most women receive antenatal care and deliver in health facilities; cases of maternal deaths, child deaths, and stillbirths are investigated through the Maternal and Perinatal Death Surveillance and Response (MPDSR) programme. 

Significant challenges remain: the staffing follows some kind of rule of thirds- a third of the positions are substantively filled, a third of the positions are staffed by volunteers, and another third are not filled at all. Volunteers are drawn to work without pay for fear of losing their skills as practitioners to give them a good shot at landing an opportunity to work. They provide an essential service without a means to provide for themselves or their families and this creates the risk of some people seeking unofficial payment for services that should be free. Stocks and supplies required for provision of basic services are often inadequate. Laboratory and diagnostic services tend to be rudimentary even at regional hospital level. 

While it will take some time to change the narrative in Sierra Leone, it is by no means impossible. Parts of the health system that are working well already attest to the country’s potential to turn its health story around. There is an increasing investment by partners and interest in working with the people of Sierra Leone to improve the situation. is one of those partners and I, for one, look forward to visiting again and again, building friendships and collaboration, and learning from seasoned practitioners who continue on the trenches of the good fight to assure the survival of mothers and children and the health of a populace. 

PS: I did find a little spot of home away from home! Nathaniel, the hotel manager at the Barmoi hotel, is my compatriot and after a week out eating rice day after day, his chapati and ugali are a priceless culinary break- and taste awesome!


The photographs in James' blog (apart from the last one) were taken at Yoni Community Health post, where has been collaborating with Makeni University on research into opportunities to improve quality of care.
We would like to say a huge thank you to our friends at Festival Republic, who are funding our exploratory work in Sierra Leone.

To extend our work in Sierra Leone, need to grow our regular, unrestricted core funding. If you believe in James' work - please support it. Join Core, or email us at to let us know how you can help. 



Meet the brilliant: Tyson

Posted on
11th Jun 2019
by Ellie Dawes

Tyson has been involved with since he was 15, orphaned and living in Obunga Slums in Kisumu, Kenya. Now he's in our Nairobi office, delivering vital projects like Ride Africa: Kenya. This is his story...

Tyson grew up with his grandmother in Obunga Slums in Kisumu County, after both his parents died. He performed exceptionally well in his Primary School exams, but couldn't afford the fees to go on to high school.

When he was 15, Tyson sat an exam and excelled. He also first came into contact with (though at the time we were known as Kenyan Orphan Project!) Through’s partner organisation, HOVIC, Tyson was awarded a four-year scholarship, allowing him to complete his high school education.

Tyson lost contact with after he graduated and went to work on a plantation to save money for university. On the plantation, Tyson worked for up to 19 hours a day on a salary of ten dollars per month, he saved up as much as he could and moved to Nairobi to study, having received an acceptance letter at the University of Nairobi.

Tyson was older than the others on his university course. He says he stood out because of the way he dressed, and struggled to fit in with his peers. However, he is an incredibly dedicated student and soon caught the attention of his lecturers, who started asking him to write papers and conduct research. As a result, Tyson’s lecturers have become some of his closest friends. 

In 2017 Tyson started looking for internships in the development sector which he could do at the same time as his studies. Remembering his interaction with in the past, he did a quick Google and emailed to see if he there were any opportunities. Tyson was delighted that the person who replied to his email was Marti, who he’d first met when he was offered a scholarship when he was 15. They met up for coffee and Tyson started an internship on Ride Africa, providing logistics and event support.  

Marti says, “We were so thrilled to hear from Tyson and we’re lucky to have him working with us in the Nairobi office. He’s an incredibly motivated, intelligent and hardworking young man and he proves what great things can happen when young people are presented with an opportunity to learn. We’re so proud of everything he’s already achieved and have no doubt that we’re going to see more bright things in his future. We’re honoured to be a part of Tyson’s story.”

Tyson’s been working in the Nairobi office for almost two years now, while at the same time studying for his degree. He’s doing incredible work on Ride Africa, as well as supporting the team in other ways. He’s been taught by Doreen and Faith how to construct and hand out baby boxes, and the mums love his cheerful manner!

Tyson’s also proved himself to be amazing on social media, especially Twitter, and frequently provides social media content for our accounts. You may remember his live updates when he accompanied a group from Soroptimist International UK and Ireland on their study trip to Meru:

(See more here.)


Tyson's dream is to travel to to the UK to do a masters, especially in Edinburgh, Cambridge or Manchester. He is looking into masters courses and potential scholarships. 

At, we believe that every child deserves the opportunity to live to their full potential. Thanks to our wonderful supporters, Tyson was given an opportunity when he was 15. He has used it to embark on a career that will provide that kind of opportunity to more children, in Kenya and beyond. We're very proud to work alongside him. 


All of our roles at are funded by you. With your help, we could employ more inspiring young Kenyans like Tyson to help strengthen and empower Kenyan communities. If you want brilliance, then please fund it.

Want to meet Tyson? Sign up to Ride Africa.

Introducing Loathsome London - our official Horrible Histories Walking Tour

Posted on
16th May 2019
by Amy Taylor

Our team have just launched the first ever official Horrible Histories Walking tour!

I’ve been working with a fantastic team of writers and actors to help create a hilarious experience that families are going to love. It's been wonderful to work directly with Horrible Histories and Scholastic to put this tour together, we're very proud of it. 

On the tour, families get the chance to join Horrible Histories on an interactive walking tour adventure through Loathsome London. Meg and Francis need your help to navigate city streets, sort facts from fiction and reach Shakespeare's Globe... before one of them gets the chop! You'll learn about fearsome fires, daring prison escapes, disgusting toilet habits, Blitzed Brits and some of Shakespeare's silly bits. This tour is interactive, funny and guaranteed to bring the history of London to life.

You can book places for the tour here on Airbnb. This is the ONLY official Horrible Histories walking tour - developed right here at  Do go along, I'd love to hear what you think! I'm also offering some fantastic introductory rates for school groups, if you think your school would be interested please email me:

We've been working with Airbnb for a few years now to deliver a wide range of social impact experiences - all of which fund our work to keep children safe, healthy and in school. You can check out some of our other tours here, currently in London, Edinburgh and Oxford!


Announcing Laura Winter as our Ride Africa ambassador!

Posted on
10th May 2019
by Jamie Chisholm

We're thrilled to have sports presenter Laura on board to ride in November, and to help us promote Ride Africa.

Laura said, "I am so incredibly excited and grateful to be a Ride Africa ambassador, taking on November’s ride. As soon as the team got in touch, I jumped at the chance to be involved - cycling through Africa on the adventure of a lifetime, to help change the lives of women and girls? It is a no-brainer. Cycling has been life-changing for me. I have fallen in love with this sport and to use the power of turning the pedals to help others is a true privilege. 

"If you feel you can help, either through donating or signing up to the ride yourself, come join me! Together we can make a real difference."

The ride is an epic 6 day adventure challenge covering 450KM across Kenya’s breathtaking landscape, starting in Nairobi and finishing in the rural community of Meru where are funding vital pregnancy support projects. 

Ride Africa is a fully supported event, with riders being guided and motivated by Kenyan cycling legend David Kinjah, the man who discovered and mentored Chris Froome as a teenager! What appealed to Laura beyond the social impact and riding in Africa, is that this event engages a broad cross section of both experienced and less experienced riders as well as attracting at least as many women as men, all united in making a real difference. Some training is definitely required and there are both fundraising and non-fundraising options available, which both offer this life-changing experience at great value.

About Laura
Laura has always been immersed in sport, competing for 12 years in swimming, then rowing but has now found her true calling in cycling, riding many miles most weeks socially, when she’s not presenting professional cycle races from all over the world!  Through her passion for cycling, women’s sport and journalism Laura has become one of the UK’s leading ambassadors for women’s cycling. Whatever she is covering she is vivacious, caring, engaging and inspiring, so know she will be a great asset for Ride Africa and all the amazing work they do for children growing up in some of the most difficult environments in the world.

In her busiest year to date, Laura’s presenting talents are in high demand from Eurosport, BT Sport, BBC Sport and ITV Cycling across a diverse portfolio of sport which, beyond cycling, includes motorsport, cricket, rugby, swimming, rowing, netball and athletics. She is also busy hosting lots of events usually centred around championing women’s sport in some way, as well as being a founding member of Voxwomen, the first dedicated women’s cycling TV show in the world.

Laura’s ambassadorial role will see her support the marketing and communication of Ride Africa by helping with marketing content, attending events, recruiting riders and fundraising in the lead up to riding and documenting the event itself in November.

We at believe that our current Ride Africa: Kenya route is our most spectacular yet. Laura and the team of November riders will ride through National parks, past the rift valley, skirt Mount Kenya and stop for drinks at Thompson Falls. All riders are fully supported with transfers, provision of high quality mountain bikes, guides, mechanical support, medical support, food and drink stations, support vehicles and lots more.

The hotel accommodation is hand-picked for its location and hospitality, with the all-important food being exactly what’s required for hungry cyclists!

Laura and the team at are still looking for more riders to join this life-changing ride. You don’t need to be an elite cyclist, just prepared to put some training in.

Join Laura in November

Donate to support Laura's fundraising

Designer are looking for a talented designer who – with support from our Comms Manager – can take visual ownership of all our programming, fundraising, product and service marketing and communications. This is no typical ‘in-house designer’ role.

Apply now
Contract 4 days per week, permanent Salary £23,000 pro rata Holiday 29 days (inc. Bank holidays) Location Old Street, London Start date ASAP Application deadline 26/05/19 – but if we find the right person before this date, we will hire them, so apply fast! Contact

The role

This is no typical ‘in-house designer’ role. are looking for a talented designer who – with support from our Comms Manager – can take visual ownership of all our programming, fundraising, product and service marketing and communications.

The opportunity

A truly unique opportunity for a designer keen to advance their career – taking full ownership of exciting brands, services and communications – working for a cause that pushes the boundaries of a typical charity structure and fundraising output.

The job has its own brand – its look and feel (colour palette, logomarks, typeface, photography style…etc.) and way we talk (strapline, tone, what we say and don’t say… etc.). We use this in our own communications, on our website, and to talk about our programming in Africa (via an annual report to our regular donors for example). We’re straight-talking, we do what works. 

We need you to ensure we keep it up, and progress our design templates.

We then have our fundraising campaigns and appeals. You can see our biggest and most recent appeal #TeamMum at Here, we hired an illustrator to create a small set of brand assets (pattern/texture/mum illustrations) and a custom typeface. We then expanded this out into a full campaign including print, digital, merchandise, and event assets. 

Our next appeal will have you at the helm.

Another type of fundraising we promote, is via products or events. Ride Africa is a tough cycle challenge that founded and built into a successful, respected event brand. Each year we sign-up 50-150 regular folk, who are keen to challenge themselves for a good cause – and take them on a trip of a lifetime. built the Ride Africa brand from scratch. 

You will continue to push it forward – in charge of the artwork (and creative direction) of medals, T-Shirts, Cycle Jerseys, Dry bags, Route plans, website and email updates, start/finish banners… and all those future ideas of yours.

Finally, also has an enterprise arm – where we hatch new business ideas, whose income directly supports the charity. Spectacular Pub Quizzes and Remarkable Tours are great examples of this – where with the latter for example, we partner with the likes of Airbnb, and become a licensee of Horrible Histories to bring ‘gruesome’ walking tours to London.

This is where it gets even more exciting. As you will be the main visual support, and creator of brands and assets for all our current and future Enterprise products and services. (With some outside-hired help where you need it of course).

We told you it wasn’t a typical ‘in-house designer’ role.

About you

You love branding. You breathe design, and always think with digital in mind. You care about charity, and progression.

You crave responsibility and ownership of projects, and design output. You love the idea of being the only designer within the organisation. 

You like designing for a variety of things, rather than working on only one product or brand. You’re open to new tools and processes that may make collaborating with the team easier.

You are skilled in, and are comfortable with Adobe Illustrator, InDesign and Photoshop. You may know Adobe XD (or Sketch), and are used to collaborative work tools such as GoogleDrive, Dropbox and Slack.

You have a passion for getting better with words, copywriting and communications.

You understand the power of great design.

You'll be really good at

  • Being a brand ambassador. Ensuring each of our products and services remain respectively on-brand.
  • Quality Assurance. You’ll want to ensure that every communication – whether it be an Instagram story, tote bag swag, or an all encompassing event set-up – is top notch in terms of design and proofing.
  • Ideas. You’ll love working with our Comms Manager to come up with campaign, brand, or event ideas.
  • Print design. You’ll know all about CMYK, Bleed, and image resolution. You’ll be confident in laying out a brochure, business card, or roller banner, and have your own preferences about which stock to use.
  • Digital design. You’ll know the difference between bitmap and vector, and when to use each. You’ll feel confident in creating social media assets, fliers, and website imagery.
  • Web and UI design. You may or may not be a pro, but you’ll at least be comfortable designing and editing within Squarespace, and not be afraid of creating a new website design from scratch.
  • Creating (and maintaining) brand assets. Many of our products and services already have a brand language in place – you’ll know how to respect it, upkeep it, and even improve on it. 
  • Photo editing. We get so many potentially great images from donors, fundraisers, partners etc. but the majority just need those shadows brought up, exposure or colour balance tweaked. Even if you just get to grips with the ‘Auto’ button in Adobe Lightroom… you’ll keep us all on track with our creative output.
  • Working as part of a team. Although you will be responsible for how all comms look and feel, you’ll respect your teams opinions and support them in their own product’s vision.

Things we all do

  • Attend events as required
  • Develop an in-depth understanding of our work 
  • Do any other reasonable things your manager needs you to do
  • Engage with the team, and directly with our supporters

Applying for the role

Required experience

You must have previous experience of working within an agency, or organisation. (With you being the only designer on board, we cannot offer in-house design training). 

You must be able to show us a portfolio of your work, that proves your understanding of good, considered design. (We can only hope that your appreciation of white-space, is something that the entire team can learn from). 

You must be able to work with, and manipulate pre-existing work across Illustrator and InDesign – and preferably be comfortable enough with Photoshop and Lightroom.

Application guidance

We’re keen to find the right designer for our organisation. Tell us why you’re a good fit, and impress us with your attention to detail and broad understanding of communications. 

We know that we’re asking for a lot – so don’t be scared to tell us what you’re NOT so comfortable or skilled in too. We will be organising a handover from our previous Head of Creative, Naomi, and can offer some monthly support from her in the short-term.

This is a big, exciting role. An opportunity to dive right into some wonderful, rewarding work. On a 4-day week to boot. 

Your portfolio will thank you.

Please pop an introductory email, along with your portfolio to both and – or use this button just below…

Apply now

Why work for

Be on the cutting edge do what works. That means we innovate often and react fast to new information and trends, ensuring we're always doing what will help us have the very best long-term sustainable impact in the lives of the children we're here to support.

Feel your impact

Our small team means you'll have a clear insight into everything we do, from designing our website to funding our projects in the field. If you don't like feeling like a small cog in a big machine, is for you.


The team make our own opportunities. is the kind of place where driven employees can go from interning to launching and managing fundraising events worth tens of thousands of pounds, within months. If you're innovative and ambitious, we'll help you bite off more than you think you can chew.

Love your job

We love dramatic Spotify work music, animated gif memos and fancy dress Fridays. We love Kinder Surprise meetings and wearing t-shirts on our days off. We love post-work pina coladas and the sound of rain. We smile when we get to the office in the morning. If you think you might love some or all of these things, you'll love working at

Meet Donata

Posted on
18th Apr 2019
by Ellie Dawes

Donata's style of motherhood is one of determination and resilience. She's one of our personal heroes.

Donata lives in rural Kenya with her two children, Maxwell and Victor. She was married at 19 and had her first baby, Maxwell when she was 20. The pregnancy was unexpected -Donata was relieved that her parents were supportive, but  told us that having a baby so young made her feel lost. She would go to local antenatal clinics, but she would often have to wait from morning until evening to see a doctor. Sometimes she would wait all day only to be told to return again the next day.

Donata felt shy and unprepared for motherhood, she says no-one advised her what to buy or how to prepare for the birth. When Donata went into labour, she didn’t recognise it and thought she was just in pain.  She gave birth to Maxwell in the local hospital where staff were stressed and rude - and the hospital was very busy and overstretched.

Donata’s husband suddenly left the family when she was two months pregnant with their second son, Victor. She felt extremely stressed as without any financial contribution from him, she was reliant on her own income. After her first experience, Donata was determined not to return to the same clinic to give birth, so she continued to work hard as a hairdresser through her pregnancy, raising enough money to have Victor in a private hospital. This was extremely expensive for her, but despite birth complications and financial worries she preferred giving birth in the private clinic. Since he left, Donata’s husband has not contacted her or visited Victor. 

Donata told us that her greatest hope is to encourage more young women in her area to get an education and a job before falling pregnant and getting married, so they have more independence.  Donata is enrolled in a local nutritional training programme, and she told us that being part of this community of women helped her to find meaning in life again after her husband left.  

Donata would love to see Team Mum pregnant women’s groups in her area, providing support and important health advice for scared young mums who are in the same position she was in. That's why she's shared her story to support the Team Mum campaign.

If you donate to Team Mum before 30 April, your donation will be matched by the UK government. That means we can reach twice as many frightened new mums like Donata once was, and connect them to a community of strong and experienced women like Donata is today.

Join Team Mum

Watch Donata's Team Mum video

Fund our mum and baby programming

If you like what are doing to support mums and babies, please consider joining Team Mum Monthly. Your donation will help us reach mums and babies who need our help, and we'll keep you up to date with all the cool stuff you're helping us to do. 

PLUS if you join Team Mum Monthly before 30 April 2019, your first three months will be doubled by the UK government, with this funding going towards our new pregnancy support groups in rural Kenya.

Join Team Mum Monthly


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