Coronavirus appeal

Emergency coronavirus appeal

Emergency coronavirus appeal
Unable to run our Pregnant Women's Groups, we're visiting hundreds of new mums in their homes to provide government coronavirus health advice. At the same time we face a potential 40-80% loss in income from travel and events fundraising. You can help.
Raised so far
+ £2311 Gift Aid   
of £10000

Emergency appeal
Please help support through the coronavirus crisis are acting fast in Kenya to respond to this global health crisis and support our communities. We're providing soap and hand sanitiser to health workers, training social mobilisers and visiting new mums at home. We're launching a text message system to spread vital helth information to vulnerable pregnant women and working with the Kenyan government to spread expert health advice.

But the Coronavirus is putting our plans at risk.

We need to make urgent changes to our programmes to adapt to the situation and protect the women, babies and children we work with. At the same time, we're facing a huge drop in our income. As our supporters will know, is a small organisation with limited financial reserves and a fast-growth strategy. Our income this year is horrifyingly dependent on travel, tourism and large events. To balance our budget in 2020, we depend on thousands of pounds in income from events, including: depend on these streams of income to fund our work, and we are now in a position where we will have to cancel upcoming projects. You can help us deliver on as many of our plans as possible. If you’re able to, please make an emergency donation now and help us keep our work on track through the coronavirus health crisis. We need your help.

"It's honestly heartbreaking to be talking about cutting and delaying projects that we know can save lives, and that we had confidently budgeted for" - interviewed by i newspaper

" could lose up to 80 per cent of its income" - Civil Society

Support through the coronavirus crisis

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Adapting our work to respond to the virus

We're looking at the urgent needs in the communities we work in, and adapting our work. Already our team in Kenya have worked through lockdown to:

  • Contact vulnerable families living in slums in Nairobi to assess thier needs, highlighting an urgent need to combat the effects of the visus on antenatal and postnatal care
  • Train our social mobilisers on government health advice and provided them with PPE so they can visit over 100 new mums at home 
  • Launch an SMS based platform so we can reach vulnerable pregnant women at home with vital info on their health via their phones, and they can ask us questions about their pregnancy (more news on this is coming soon!)

To keep up to date, get the newsletter and follow us on Facebook to see updates as we move quickly to protect the people participating on our programmes.

Janeva's mama, Orita, shows her off to the team as she arrives to collect her Baby Box.

Orita wasn't aware of the importance of postntal care, but she attended the appointment in order to collect the box. Janeva was diagnosed with an infection in her cord stump and perscribed with medication. Cord stump infection is one of the causes of blood infections- sepsis and tetanus- which contribute to 17% of newborn deaths in Kenya.


Doreen, Programming Officer, presents plans for our new Baby Box Project to the Nairobi team, two weeks ago. Projects like these are likely to be placed on hold without urgent support. 

It's now likely that will have to cancel and delay work which would have connnected hundreds more new mums like Orita with vital health services this year.

Help adapt to the crisis and protect our community

More ways to help

1. Fundraise. 

If now doesn’t feel like the right time for a cake sale, maybe you could make your own charity hand sanitiser? Are you still running an event where you might be able to hold a charity collection? Every pound you raise really will make a difference. Create a fundraising page or take advantage of the fact that everyone's on social media right now and ask your friends for donations on Facebook (click on "raise money"). You could event set up your own live event from home! Follow our step-by-step advice on how to livestream.

2. Fundraise earlier.

If you’re planning some fundraising for us later this year (for example if you're joining us on Ride Africa), getting started early will mean you raise more, and make it easier for us to plan whether we have to shelve or delay projects. Please get your page set up, and reach out to family and friends as early as possible.

3. Connect us with people who could help

If you know of any organisations looking for a cool charity to support at this rough time, or grant funding that we might usefully apply for, please put us in touch with people who may be able to help. Email Ellie Dawes, Fundraising and Comms manager, at

4. Share this message

If you are not able to contribute or fundraise, please spread this message widely. Please tell five friends on WhatsApp and post this link on your social media. 

5. Donate

Like most charities our size, is a lean and efficient organisation and every donation really does make a difference. We're taking all the steps possible to reduce our spending and fill the hole in our income caused by this global health crisis. Every member of staff can see every donation that comes in (we have a feed on Slack). Your support will boost morale and help us see through more of the 2020 plans that we are all so excited about. (Do write us a message in the "reason for your donation" bit, and make us smile - lots of us are lonely working from home!)

Thank you so much, everyone for your support at this difficult time. Sending love and solidarity from our whole team.

Support through the coronavirus crisis

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